Graphics and Templates

Archive for January 2011

Booklet or brochure is an imperative advertisement tool for a company or individual business. It plays a significant role to symbolize business details with entire information to customers. Goal to design brochures is promotion of a company or individual’s business, product or services. These are designed to make urge in the readers/customers to purchase particular company’s products or services. Booklets are required to be professionally designed and printed. You can deliver these in different professional meetings, seminars, workshops or potential clients. You should take time to make your booklet design a professional piece of advertisement to attract more customers. Here you can find principles to design an effective booklet design that you should keep in mind.

Decide Number of Pages and Folds

It depends on your business kind and nature like how many pages you are going to set for brochure. If you are required to add short details, you need less number of pages for booklet design. But if you want to include wide detailed information, it will take more pages. Brochure may be consists of single to more page spreads and folds. More pages and folds ensure more durable but costly than single sheet brochure.

Choose Proper Paper Size and Format

Paper size and format is determined depending on number of products or services you are going to categorize on your booklet. If you choose large paper size, you will get more space to add more product or services description. Then you set the format accordingly. It also depends on the type of information you are going to add in booklet.

Design According to Distribution Way

Distribution way also decides design and visibility of brochure. If you are required to take a print of material, you need to design your booklet in outstanding quality to take good print. As opposed to direct delivery, you can also email your potential clients a copy of brochure. Distributing brochure via email takes less cost and efforts as compared to direct distribution.

Include Graphics and Images

Add images and graphics in booklet design. It persuades the look of brochure. Make appropriate use of graphics and images depending on nature and requirements of business. Avoid using surplus images.

Use Quality Paper, Color and Texture

It is good thought to design your brochure in glossy colors and textured paper. It improves the look and standard of booklet design. Unadorned paper may reflect the impression that you have not spent sufficient time to design this significant tool to advertisement and representation, also it looks unprofessional. Make your booklet colorful and eye-catching by adding attractive colors. Also use thick paper of good quality.

Design the Cover Accordingly

Along with overall design of brochure, cover design is also of great importance. It serves like a business card and attracts its reader to look for added information inside the booklet.

Provide Appealing Content

Give potential client affluent information about your business, products and services by adding quality contents. You should put in all aspects of your product or service. Moreover, you can append guideline or FAQ to assist your customers. But keep an important key in mind that readers should be able to locate easily whatever they are looking for in brochure.


HCI is ellipsis of human-computer interaction. User interface design is also called HCI. Some people think it (User Interface Design) is a special state of computer. It conveys many products where user interacts with displays. Aircrafts, airports, military, vehicles, audio equipments and computer peripherals are such kind of products in which user interface design is widely applied.

Finest user Interface design is systematic approach required for design process in optimized user interface design. To make sure optimum performance, usability testing is vital. After resulting, some repairs are made that can enhance value of user optimized interface.

Diverse user interface has different worth in market owing to their quality. It can be rejected or accepted just due to its usability, designing and results. If it is easy to comprehend for user and at the end of product study, user gains something that is successful and valuable. But if it is complicated or not user-friendly with product acceptance then it is ineffective, in spite of being a valuable product. A good interface designer can make a product easy as well as beneficial.

Some guidelines are mentioned for interface design style

  • If you are going to expand a user interface design for system/computer then keep in mind that designers often initiate great and unique ideas. Listen to them and read those unique articles to have better ideas.
  • Right direction for the user interface items is significant. It should be very swift to get from one screen to another otherwise user will become fed up and give up your interface. Different people use interface for different purposes, so it should be able to fulfill their requirements.
  • Design your interface in accordance to standard design style. Design it according to the standard design such as left to right and top to bottom. It is easier to explain in detail about all applications step by step.
  • For new user interface, there must be included some rules of using applications. It is not definite to explain all rules in detail, just give a hint or short rules in a line form that acceptant can use it easily.
  • If you want to use color in your designing then use them for general purpose or to make it bright. Do not use them in specific form to highlight something because may be some of your users are color blind and cannot understand meanings of the specific color. So apply color appropriately.
  • Moreover always follow color contrast rule, otherwise your words will become invisible. Apply light color for background, and some suitable normal bright colors for the application or font.
  • When you tried to make interface design, you have obviously made a lot of mistakes and also recover it. That’s why you should add some application in your designing to remove mistakes or changes for convenience of acceptance.
  • For summitry, your interface design should be in accurate alignment. All sides, right and left should be in straight lines. It is a clean and efficient way to design an Interface.
  • For columns of data, general practice is to right-justify integers, decimal align, floating-points, numbers and strings. Justify all data suitably.

Optimistic appraisal of artwork is referred as an aesthetic approval of that work and negative commentary on artwork are referred as aesthetic depreciation. It means beauty and ugliness of artwork is its aesthetics.

Aesthetics is study of beauty and taste either in form of comedian, tragic or sublime. It provides sense of acuity either positive or negative. It deals with the nature and expression of beauty. It is branch of philosophy that is study of sensory or sensory-emotional values. It is also identified as judgment of sentiment. It is closely associated with the philosophy of art.

In case of aesthetics, you remark on appearance of artwork. Designers need to think and design about aesthetics of a product as generally people will always want to look artwork that will look pleasing. The aesthetics are typically accomplished by shape, color, material, simplicity, texture and symmetry of the pattern used in the design.

Contrary to aesthetics which is beauty or ugliness of artwork, emotions are allied with mood, temperament, personality and disposition. Emotions can be defined in several ways, however some elements are measured necessary to be discussed while defining meaning of emotions:

  • An emotion is genuine mental state that is escorted by physical changes, facial expressions and actions etc. Emotions and results of emotions are very significant for designers. A designer must be careful and should think for expected emotions of people for their work.
  • Another essential fact about emotions is that emotions take place if personal interest is encouraged with work or situation.
  • Tendency of emotion to take action is also very important while discussing about emotions.

Emotions may be anger, happiness, displeasure fear, sadness, joy, irritation, anxiety, strangeness or neutral reaction on feeling something from environment. A designer or an artist with their designing and artistic skills must consider both aesthetics and emotions to make their work able to get positive aesthetics and joyful emotions. A designer caring for aspects discussed above will surely get his work liked by all.

Aesthetics narrate appearance of an application. It is very significant from first stage of application. It includes all application opinions for the user’s support. The beauty and significance of aesthetics are identified as beauty of human, nature or artificial objects. Literature in social science has described the importance of aesthetics in daily life and its impact on human feeling.

In past, first theoretician discovered architectural beauty. However in earlier times, the beauty qualifications were countless as compared today. Today the right aesthetics are the most standard things of universe . If you take a deep view, you will find aesthetics in approximately everything and everywhere on earth. In some places and societies, people are sternly hanged up with beauty. If you look in this age of modernity, high technology and fast-rapidity, high tedious corporative jobs, these all things are concerned to the beauty or aesthetics.

To understand all of these, take a look on below mentioned examples.

  • Being pretty → Feeling happy and good
  • Confidence → Excellent working performance
  • Successful social life → Better human being

It is very straightforward to comprehend that aesthetic is beauty and beauty is how much important for human, good relation, excellent future and successful career. If you feel yourself best then try to make yourself more social with other people in the same way if you think yourself perfect person. You should boost your sense of being worthy. When you lead your life in this style, you are in the way of achievements and essence.

Significant items essential for aesthetics can polish aesthetic and make it prominent. If aesthetic is described as beauty then skin is a part that can improve beauty. Importance of aesthetics can be shown through skin cleaning. Because smooth and flawless skin means clean and healthy skin that represents universal beauty. Hence, people try different remedies, tricks and electrical method to pluck hair from skin to make it clean and smooth. But in the same way everybody knows that these electrical machines can be harmful for skin if operated awkwardly or in access. If electrolysis is used through proper way then you can utilize it to make your skin clean, smooth and healthy as well. If your skin is too much sensitive then don’t take risk of application of different electric devices. As one consider skin cleaning directly related to beauty, aesthetic can be related to other all professions of life. It can also be explained with many other examples.

Flow can be explained mentally, physically and psychologically. Fluent designing needs enlargement, depth of emotional and intellectual subtlety. When you think to start designing a website, flow in following areas is required to accomplish this task successfully:

  • Task
  • Designing
  • Charting in task achievement

There should be feeling of complete assimilation when someone engages with designing. Avoid some features that disrupt the quality of designing such as anxiety, boredom, and confusion, repetitive or overly taxing. Three steps mentioned below are very essential to keep flow in designing:

Clear concept of design

For fluent designing, first of all your notion should be very obvious about what to design. It is most essential to set clear preparation of your task. It is significant to create an overarching, smaller and incremental designing goal. Task and goals are obliging for both designer and user. If you are moving ahead with a settled goal then users will come to know automatically what your next step is. In order to advertise product on home page, avoid to design in usual style. Every item of your designing should be a representation of your theme message. So before designing, keep in your mind these things and make a clear notion of your website design.

Active feedback

Once people identify that they can get helpful and useful material from your site, certainly they will try to take help from your site. They desire to gain and learn via your site. Via your designing ideas they also try to set their goals. To have best feedback of your designing, keep in touch with users and give them best possible response. Reply their questions and give them essential guidance. Apply best tips and opinions for fluent designing.

Good organization/efficiency

Efficiency adds up much more in progressive and fluent designing. Your designs should depict your efficiency, skills and uniqueness. If you are designing in distinctive and ordinary style, nobody will magnetize toward your website. When you take start for designing website, day by day it requires more skills and efficiency for fluent designing. Users want to work quickly and responsively.

Go ahead with above mentioned tips for fluent designing for best designing of your website.

Taking start for a new project design seems like a cake. Keep in mind some essential ideas when to take start for a new design work. You must have a burly will power at the start of a designing sketch. You must have different ways to begin design process and should have different attitudes to complete this process.

  • Before putting your pen on paper or mouse at designing sheet, take a look on other designer’s work. Through this view, you will surely get fantastic ideas regarding new design project. Through these ideas you will come to know what should do to take a start. You are inactively growing your skills by exposing diverse thoughts and styles. Moreover make a list of these points that you like and want to add in your designing.
  • Make an outline before starting work and start a new design with more logical approach. It is most necessary step for project scope. To take best start, collect your material. It will help you to grab information about the tools and your needs; list your needs and requirement before taking accomplished start.
  • If you have not any idea about what you need to design, go outside especially in woods. It will generate innovative ideas in your mind. Don’t forget to hold your camera and snapshots of everything that is associated with your project design. May be you got some clue for instance; grass is blowing just will give you the right feeling that you want to invoke through design.
  • After taking snapshots put them on a drawing board and try to have idea about color scheme, style and position of picture along with items placement. After getting idea, grab your sketchbook, spare paper and other necessary items for design project. If you are working on the particular project having great ideas in your mind then do not move from your point. It may upset your ideas.
  • One part of project that you utterly love to do is to take start from that step or task. May be it is picking out fonts and developing navigation but try to start with this solitary element. It may be enjoyable but it is not obligatory to take start from your loved task. However some people like to fulfill their detest task so that they can enjoy at the rest of project.


Many times you may have seen distant and distracted websites. Taking a start with fundamentals of web design is a good way to understand lots of new thing about web design. By definition it can be said that all studies are universal and there are lots of disciplines that can be applied in variety of ways.

So working in different disciplines is major causes of confusion because principles are applied in specific terms and conditions. Usually people don’t have much knowledge about web design. Every design has its own discipline therefore web design discipline has unique medium, for instance screen resolution, additive color spaces and image compression. Getting knowledge about these entire medium is essential to understand web designs basics.

But sometimes these unique details do not work for you because you ignore the core design and keep focusing on facts of web designing. Concept makes your project stronger without interference to any technicalities. There is a need to define web design in various disciplines and in better field of design i.e. a peer to print design, industrial design, interior design etc.

If you look backward, you can see lots of designs in field of art like painting, illustration, sculpture etc. So, to be good web designer, you have to study the inheritance design of art. Different art forms include:

  • Lithography
  • Typography
  • Painting/illustration
  • Industrial design

These art forms have developed over many centuries.

There is a need to search out things for universal guidance from artistic history. When you look for fundamental concepts, you certainly go outside your discipline and want to work on larger point of view.

About Me

Hi, My name is Tania Yellob and I love to write. This is my blog and i love to hear from you regarding my writings.